Lara Nieberding

The Purple Lara

Really, what is marketing?

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Who recommended:  Cristina Favreau, The Savvy Entrepreneur

What I am reading:  Get Clients Now by C.J. Hayden
Get Clients Now by CJ Hayden
Where in the book: page 7

Why I am reading: To make the most of my marketing

Which quote: “Marketing is telling people what you do over and over.”




How this quote adjusted my thinking:

This quote made me stop and think because I thought marketing was creating a presence.  Once the presence was created, the marketing was over.  Now I know creating a presence is one element of marketing.  Effective marketing is repeatedly letting people know about my services.

Written by The Purple Lara

March 11, 2008 at 1:39 AM

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